Course Code: EEJDCEB2 Program Level: Intermediate Description: American businesses report losing $400 billion a year to unclear writing that wastes time, kills contracts and turns off customers. Optimize your time spent in communications as a writer and a reader. Prevent your readers from sending your documents to the circular file because they are too much work to decipher. Write with clear purpose and enjoy the results and time saved. Be part of the solution, not part of the problem – write it right the first time. Program Content: This session focuses on these five issues:

• Focusing your message
• Identifying your purpose
• Organizing your document
• Using appropriate style and tone
• Writing clearly

Learning Objectives: After attending this presentation you will be able to...

• Analyze your writing time and cut it in half and double your impact
• Formulate and focus your writing efforts
• Communicate clearly through your writing

Who should attend: Anyone who would like to improve their writing Developed By: Executive Education, Inc Instructor: John L. Daly, MBA, CPA, CMA, CPIM CPE Credit: 2 Field of Study: Communications and Marketing (2 CPE) Prerequisites: Some business writing experience is helpful but not required. Advanced Preparation: None Format: Group-Internet-Based

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